SEF-A-Palooza 2014 is a wrap, and the collateral this year was fun to create. For this year’s gala, the foundation used a “Jewels” theme that extended to honoring a few specific individuals designated Jewels of the [school] District. In addition to dinner and dancing, the event includes a silent auction with an extensive selection of items from local businesses, and a few choice live auction items (private suite at Staples center, anyone?). Check out my SEF-A-Palooza portfolio page for the rest of the collateral, and to see how it has changed over time.

2014 Invite Package

Invitation package for the 2014 annual gala, packet included an A7 envelope & A2 return envelope, a 5×7″ invitation card printed 4/4 and 1/4 page ticket forms printed 1/1. To economize, ticket cards were printed 4-up in-house. Client felt confident enough in the established identity to strike out with a new color scheme in my 3rd year (4th annual event).